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How to be a successful real estate agent!

March 24, 2015 at 7:36 am Lisa Ross 6 Market Trends

Being a player in the real estate industry requires, among other things – passion, dedication and a lot of hard work. However, this is not all that you must know in order to be successful in real estate. Are you aware of the most important 10 rules successful Realtors follow? If not, you surely need to read this article.

The real estate agent is the professional every client awaits when dealing with a transaction. He/she should be the source of information and knowledge a first-timer desperately needs, or the facilitator that an already experienced client requires. The guidance and the advice of a real estate agent are of utmost importance here.

Do you feel overwhelmed? Don’t worry! This article will point out the key focus traits of a successful real estate agent, and more than that, it will provide useful tips and tricks for you to follow to get to that point too! This is what you need to know…

10 best practices of successful real estate agents!

Staying ahead of your competitors all the time requires that you do your research and that you are always prepared for your clients. It can seem more than you can handle at first sight as each client is different from the other, but have no worry, there is a solution for whatever problem you may come across. Here is what you need to focus on!

A Top Agent is the one who knows that:

  • Real estate is a business

Some of the participants of this market may get lost in the everyday problems, and may stumble upon the lack of time combined with other disturbing factors, that only lead in the end at not seeing the entire picture clearly. However, having in mind all the time that real estate should be perceived first of all as a business and later on as anything else is crucial.

Otherwise said, a great customer service skill associated with authenticity and pleasure can make the difference in the end! How? Well, it can actually become a real passion!

  • Clients come first

Another core rule is that customers always come first!

Every successful real estate agent knows that each satisfied client is most likely going to generate more leads in the future, which means for you – success in your career. What should you inspire? ‘Trust’ is the word! Your clients need to feel they are really important to you and that you are doing everything possible to meet their demands.

  • Building relationships is primordial

Real estate is all about collaboration and about having the right team by your side. No one knows every answer to whatever question, that’s for sure, therefore, reach out every time your clients ask something you don’t know. There is nothing wrong with this, instead you can convert it into a creative advantage – prove that you can come up with an explanation to no matter what difficult matter.

Your connections are what your competitors want to obtain the most, while every satisfied client you have, represents what they least want to hear about! Prove that you are a Top Agent on a daily basis and you won’t have to wait never again for new satisfied clients.real estate agent

  • Social media is a must

Social media has opened doors, no one could have ever anticipated. And this is also the case of real estate! Take advantage of this and build your audience and your professional image day by day!

From another point of view, you need to be tech savvy to be able to provide real estate services at a competitive level. Not only that you need to be active on your social media accounts, but you also need to build a strong social media network too. Be top of mind when it comes to creativity, this is the secret…

  • Neighborhoods should be known like the back of the hand

Real estate is more than being available and dedicated to your clients, it’s also about planning and doing your homework. You need to be that source of information your clients will ask for; present both pros and cons, in one single word, provide transparency!

Research, research, research! Get informed and follow the latest trends! Try to always be one step in front of what your clients will ask you to do. Why struggle when you can simply anticipate and prepare!

  • Continuous training is needed

Constantly improving your current knowledge is a must in today’s world as the competition is increasing. As a result, it is not out of the ordinary for some specialists to get straight to the conclusion – you need to permanently invest in yourself and in your own CV. You need to be up-to-date with the changes that happen in the market you are actively performing on!

The availability of statistics, market reports and all sorts of analysis cannot only help you, but to complete the picture in which you are struggling to make a difference! Don’t get careless because you’ll face the danger of losing more than you can think of. This is the case of so many newbies that got lost along the way…

  • Achievable purposes keep things going!

Setting small-term goals that you can actually attain is highly advisable; it will provide motivation. Don’t rush and don’t say you can do something you know from the start you can’t deliver. You’ll just let people down…

From another point of view, keep in mind that if something doesn’t ring the bell to you, it probably doesn’t ring to others either. You should know more than anyone else how the market is at that certain point of the year, so try not to make false promises.

Top agents are forever there for every client they have, they are able to provide support and, more than that, find a personalized solution irrespective of the customer’s requirements. The key is there, you just have to open your eyes to be able to see it.

  • Organization is one key ingredient

how to be a real estate agentBeing organized is more than needed. How can you know if your labor yields success or not if you cannot measure your results? Keep yourself focused on your business and maximize every chance you have, this can only lead you to success. If you want to be a professional, you must act and think like one…

  • Clients’ needs should be understood and met!

Unfortunately, you need to be aware that disappointing one of your clients means you have failed in front of every person your client knows. How is that? Well, it is not out of the ordinary to state that the word-of-mouth is one of the most powerful influences out there. As some say – if you want to be part of your success you need to join it first of all!

Quality over quantity. It is useless to have thousands of clients if you fail to satisfy them. Play the game well and for sure you’ll get to be a Top Real Estate Agent too!

  • Missed calls should always be returned

Anyway you take this piece of info, something will forever be sure – clients are what makes your business keep going, so value them, value each and one of them! Give feedback all the time on your performance, make them see what you are actually doing for their case and how much you struggle to make their wishes come true!

Studies show that the most successful Realtors are the ones that maximize every relationship they have. How is that? Well, you have to see which one counts the most to you – leads or listings.

DO’s for Top Real Estate Agents! The hints you need…

Although, being successful in real estate may be challenging, you can find out on your own some of the secrets that can actually convert your business into a profitable one. Real estate is not a walk in the park, it’s an industry, but if you learn how to play your cards right, then you’ll get to attain your goals for sure!

What makes this market so competitive? The hunger of people for information and for prompt results. So, what it takes for you to be able to provide what your audience needs? Go mobile, interact with your prospects, don’t be afraid to make suggestions, and most of all try to provide the support every client needs.

Take the next big step in your career and do your best!

Where there is will there is a way!

Lisa Ross

A former head writer for some of the most successful online magazines, Lisa Ross is the official writer of Tour Wizard. Widely regarded as one of the most prolific authors in today’s online world, Lisa came as a surprise for her audience often providing controversial points of view. She is considered one of the preeminent writers on real estate topics, who is also the fount of creativity and innovation for editors worldwide.

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6 comments on “How to be a successful real estate agent!”

  1. Milo says:

    This is great information.
    Investing in yourself will set you apart
    from the competition!

  2. I’m impressed, I must say. Rarely do I encounter a blog that’s both educatfive
    and amusing, aand without a doubt, you’ve hit the nail
    on the head. The problem is something that nnot enough
    men and women are speaking intelligently about. I am very happy I found this during my search for
    something relating to this.

    1. Lisa Ross Lisa Ross says:

      I’m thrilled to hear that! Thank you!

  3. Raye Mayhorm says:

    Lisa, I liked all your comments so I have to ask, were you a successful Realtor? The one thing you left out is that we are still in the sales profession and we must spend time, lots of time building our client list for repeat & referral business. To have longevity and a great career in real estate it must become your career.

    1. Lisa Ross Lisa Ross says:

      Thanks Raye for your feedback! I was not a Realtor, however, I am into it and I am connected in one way or another to this industry.

  4. James Gomez says:

    Such a nice blog , Thanks for Sharing.

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